Archive

We are now fully in the midst of the 2018 world cup. It is now approaching the end of the group stages and England actually look like they’ve got a fighting chance of holding on, we may even be in it for the win! (I know I know). Well the sun is shining, I am […]

This week Google has released a new feature to the AdWords Beta platform, called ‘Responsive Adverts’. This is the first major change to advert style since Expanded adverts were introduced in 2016. The new update allows AdWords users to expand their advertising potential— quite literally! Responsive adverts have presented the ability to include additional information […]

If you were to believe most digital agencies, then they would say they never lose clients and everybody loves their agency. Yet clients leave and move around more than most agencies would like to admit. So, why do clients leave? From my own experience, one of the main reasons we win clients is that we are specialists in E-commerce Marketing and were honest to […]

If you’ve tried to make a new advert in your AdWords account today – you may have had a surprise! Google’s new expanded text ads that were announced in May have now been set live in the majority of advertisers accounts. The expanded text ads allow you to add two headlines, each with up to 30 […]

Yesterday Google announced that some big changes are to take place within Google AdWords. These Google AdWords changes are probably the biggest update since AdWords was first formed and will change the way we all advertise! There are 5 main Google AdWords changes that we have highlighted – read on to find out what they are! […]

If you follow my blogs religiously, which is what I think you do (if you don’t then why aren’t you? You don’t like free relevant and important information?) Google has decided to extend the change that they first implemented back in 2015 where anyone selling products that were from one of the fifty brands that […]

If you’re checking your Merchant Centre today, you might notice a little message like this from Google about GTINs: Don’t panic! Click Convert are here to help! In 2015 Google began requiring Global Trade Item numbers (GTIN’s) for products from a list of 50 brands listed in merchant centre feeds. These GTIN’s were introduced to […]

It’s been just over one month since Google removed right hand side ads. A lot has happened since and we are looking at what those changes are and how they might have impacted you. But first let’s recapitulate on what Google has changed: Google will from now on show only four text ads instead of […]

I have been using Carousel Ads pretty much ever since they were released. When they first came out there was a lot of speculation on how well this would actually perform and how long it would work for. A lot of people were cynical about it but I believed in it from the beginning, I […]

Revolution for Google Adwords Desktop shopping ads. As it can be seen on the images below the Product Listing Ads appear on top of the page, that isn’t particularly new, but what is new is the fact that you can now scroll to the sides for more to view more products. This Google Shopping Ads Carousel […]