Archive

Adwords have made another major change, this time to the way conversions are recorded. In the past Adwords has laid claim to any conversion that involved an Adwords click.   Analytics would report conversions differently – the channel that delivered the last click was awarded the sale. Understanding how conversions are generated enables you to […]

So you’ve hit a brick wall with your online marketing and have taken the decision to get some external help. Great News! The question is how do you know who to get this help from? How do you know which is the right marketing agency? How you choose the right marketing agency for you is something […]

Ask any business owner, director or manager what they need in business and the answer is SALES. After all, if you have sales, you can solve all other business problems. With the UK manufacturing, construction and services slowing and the economic uncertainty over the 23rd of June vote, sales are now more vital than ever. […]